Lead Management
Manage eleads, walk-ins, open house, referral and realtor leads, with every lead attached to a sales counselor. Leads will automatically populate from your website. The follow-up path is auto-populated for all categories and can be tracked in reports and dashboards by management, establishing conversion rates and effectiveness with multiple reports.
eMarketing
Manages leads, prospects, buyers, homeowners and realtors from a single SQL database... with email campaigns targeted to every group. The application allows one to import, build, manage and edit HTML's... execute at the corporate, division or community level... and check for click-thru's, open rates, bounce-banks and unsubscribe. Sales Simplicity will effectively replace any other campaign application, eliminating data transfers.
Options
Sales Simplicity offers robust functionality to select and manage options selections, tied to your lot stages of construction, including inclusive, exclusive and intersecting options to drive profitability. Wildcard option rules , option images, custom options management and more are all integrated into the application.
Automated eAlerts
eAlerts are triggered by 60 significant events. For example, a newly executed contract will fire off an email to one or more contract approval managers. The email contains an embedded link that allows recipients to single click and open Sales Simplicity for review, margin & markup analysis, counter offers and responses. Events include custom options, change orders, lot transfers, reservations, deposits and more.
Full Language
All 1,600 fields in are user-defined. The application can be delivered in any language at a specific community, such as French in Quebec or Spanish in El Paso. Since the business nomenclature is community specific, the nomenclature for single-family communities can be different than multi-family communities. Community reports, which are Full Language Individualized, are automatically generated with the correct nomenclature.
Software Bundling
Sales Simplicity allows "bundling" of other mission-critical applications within the Sales Simplicity iframe. By clicking on the user-defined tab, passwords are recognized and the new application opens up within Sales Simplicity. It works with Facebook, Twitter, Avid Ratings and your website, or any other cooperating application that is mission-critical.
Website Insite
Leads from a client website, or leads generated from eblasts, will automatically capture IP addresses in Sales Simplicity. Those IP addresses will link and display a prospects' history, on the website, within Sales Simplicity - both past and future history. A sales counselor can track the level of interest in, for example, a specific plan, or how much time the prospect has spent on individual website pages, or how often he or she logs in.


