Sales Simplicity Added Home Builder Customers at a Record Pace in 2013

Sales Simplicity Added 40 New Home Builder Customers in the Previous 18 Months. Customer Count Now Tops 365 Enterprise Users.

Chandler, Ariz. — January 21, 2014 — Sales Simplicity Software, the widely acknowledged leader in CRM, sales automation, dynamic content management, and reporting for the home builder and real-estate sectors, today announced it has been adding customers at a record pace.  Sales Simplicity added 40 enterprise users in the previous 18 months, including Top-100 home builders Woodside Homes, a multi-state builder with 1,500 annual starts and William Lyon Homes, a multi-state builder with 700 annual starts.  Today, there are 365 enterprise users of Sales Simplicity, and the Company now has the single largest consolidated market share among home builders for CRM and sales automation.